Dreamoc & Milka Caramel – a delicious display!
Everybody loves chocolate! The idea of a delicious, creamy chocolate filled with caramel is not a tough sale. However, Milka decided to take their new product launch campaign to a whole new level – and the results were incredible!
Milka used Dreamoc Scandinavia 180 XXL displays to launch its new Carmel Chocolate bar. The campaign took place in stores all across Great Britain and the results were impressive. The shoppers were delighted with the 3D, animated presentation. But that’s not all – nearly everybody who saw the display bought the new Milka Caramel Bar! This goes to show: beyond their creative potential, the Dreamoc holographic displays can be used as powerful marketing tools. The presentation triggers an instant consumer response, increasing sales as well as brand awareness.